Enable to Track User Behavior on Google Analytics

For tracking user behavior per unit of page link, I did some re-configurations on Google analytics.

Configuration on Google Analytics

  1. Google Analytics > Admin (gear symbol)

  2. Add Account name (e.g. “tato’s note”) and click “Next”

  3. Select Reporting time zone (e.g. “Japan”)

  4. Click link of advanced options

    • Toggle `Create Universal Analytics property
    • Add Property name (e.g. tato’s note)
    • Add website url (e.g. https://note.hommalab.io)
    • Select Create both a Google Analytics 4 and a Universal Analytics property and check Enable enhanced measurement for Google Analytics 4 property (this enables Automatically measure interactions on your sites in addition to standard screen view measurement.)
    Note
    As per warning as of 26 May 2022 : Universal Analytics properties will stop collecting data starting July 1, 2023. It’s recommended that you create a Google Analytics 4 property instead. This means we should use GA4 property while many people may be familiar with interfaces in Universal Analytics.
    • Next
  5. About you business

    • Select Industry Category
    • Select Business size
    • Select How do you intend to use Google Analytics with your business?
    • Create
  6. Agree with term of service

Then you will see “Stream details”. For tracking user behavior, copy Measurement ID starting from G- and set it with following Tagging Instructions.

Track pageview

GA4

Google Analytics > accounts > property name - GA4

Default reports

  • Reports > Engagement > Pages and Screens
    • Pages and screens: Page title and screen class
    • Pages and screens: Page path + query string and screen class

Exploration

Exploration provides versatile interfaces to visualize the report. For example,

  • Segments (None)

  • Variables

    • Dimensions: Page Location
    • Metrics: Views, Views per users
  • Tab Settings

    • Visualization: (table)
    • ROWS: Page Location
    • COLUMUNS: Views, Views per users

    ../../../images/web/GA-exploration.jpg

UA

Google Analytics > accounts > property name (with ID with UA-xxxxxxxx-x) > All Web Site Data

Warning
At the top of the screen, google warns; “Universal Analytics will no longer process new data in standard properties beginning July 1, 2023. Prepare now by setting up and switching over to a Google Analytics 4 property.” So, we need to get used to use GA4 instead of Universal Analytics
  • Behavior > Site Content > All Pages

    ../../../images/web/UA-behavior.jpg

References